Elaeagnus umbellata ‘Fortunella’ is a hardy, fast-growing deciduous shrub prized for its silvery foliage, fragrant spring flowers, and masses of edible bright red berries in autumn. This productive variety is highly ornamental while also being excellent for wildlife, hedging, and edible gardens.
In spring, small creamy-white flowers appear along the branches, releasing a sweet fragrance that attracts pollinators. By late summer into autumn, the shrub becomes covered with nutrient-rich berries that have a pleasantly sharp, sweet flavour and are ideal for jams, jellies, juices, or eating fresh when fully ripe.
Key Features
- Produces abundant edible red berries
- Attractive silvery-green foliage
- Fragrant spring flowers loved by pollinators
- Excellent for hedging, wildlife gardens, and edible landscapes
- Hardy, vigorous, and easy to grow
- Nitrogen-fixing plant that improves soil quality
Growing Information
Elaeagnus umbellata ‘Fortunella’ thrives in full sun or partial shade and tolerates poor soils, exposed sites, and coastal conditions once established. For the best fruit production, plant in a sunny position with well-drained soil. Prune lightly after fruiting to maintain shape if required.
Mature Size
- Height: 3–4m
- Spread: 2–3m
Position
- Full sun or partial shade
- Hardy and wind tolerant
- Suitable for most well-drained soils
